Good Posture

Eastside Radio LA · Good Posture w/ Theo Martins Ep1

Airs live tonight 7pm PST 10pm EST on East Side Radio. Join the party by clicking the playlist.

UPDATE: Offering has ended

An album by Theo Martins.

Posture Orthopedic Shoe Insoles in collaboration with Jason Markk.

Ortholite patented antimicrobial technology. Lightweight, Breathable & Washable. 3-Tier foam density for arch support and energy return. Each pair comes with a “Walking Man” shoe bag.

Sizes range from S-XXL.

S (US Men's 6-7)
M (US Men's 7.8-8.5)
L (US Men's 9-10)
XL (US Men's 10.5-11.5)
XXL (US Men's 12-13)

Good Posture is proud to present the, “Posture Walking Club”, our recreational and public initiative. We are promoting an interest in the preservation of natural scenery.

The great thing about a walking club is: you don’t need anyone to participate and you can begin exactly where you are. We believe that you can start from exactly where you are, at the exact pace that suits you best. Walking is, essentially, what humans are psychically best at.

The act of Walking keeps us present and in tune with nature’s pace. And we love that.

Subscribe here to be the first to know more.

Directed by Theo Martins

Animation by Andrew Pulig

Score by Free Winfrey & Theo Martins

Posture is a way of living, a way of thinking, a position to rest on. We’re aware of the overconsumption that occurs within fashion, retail and just about any industry. It‘s taken some time to navigate how I saw this company within an industry where, I too, sell products.

As a creative business I’m constantly finding the balance between maintaining the pure creative energy that I began this journey with. However, my aim is to fully express myself and share my ideas without compromise, in hopes that those who feel how I feel will respond to it.
Posture has always been made in small and frequent quantities. I want it to feel special to those who own what I make. There’s a story I’m telling through these products and I realize that it’s not for everyone and I accept that. i’m interested in making stuff for the world i want to live in.

Moving forward Posture will continue to produce at small and continuous batches. The brand will explore more of the design elements that we prefer to wear rather than what is presumed to sell. We’ll lean further into the practice of Posture and what that means. Thanks for joining me on this ride, its been a transformative 5 years and im excited for what lies ahead.